Web Design Concept – Latent Semantic Indexing
While reading and doing research this week, I was reading in a book called “How To Make A Website” by Lori Culwell. An interesting concept I read about is called Latent Semantic Indexing.
Latent Semantic Indexing
It is basically a nerdy SEO term which means when you’re talking about a topic and then start to use a lot of words related to that topic that only an expert would know. This is the type of thing that convinces Google that you are a super expert, and that’s when they show you the SEO-love by ranking you for that term and many others.
An example is if you have a site about fiber crafting. Inexperienced individuals might state: yarn, needles, hooks, stitches, knitting, crocheting, patterns, acrylic, cotton, wool, bamboo, etc. This doesn’t jive with Google’s algorithm because the terms are too similar and used over and over in searches.
Google’s algorithm is smart, and it already knows all these duplicative and derivative terms. It knows that anyone who is searching for actual information on this subject is not going to be satisfied with a list like this, so it won’t rank anything like this on Page One.
Professional SEOs invoke and utilize the magic of latent semantic indexing like: Fair Isle, Irish lace, cable knitting alpaca, staple length, natural dyes, crocheting tutorial, etc. Google want to see individuals using words that are related to your main topic because that’s what shows them you’re an expert. Google notices when you are talking about a bunch of different, but totally related things. They in turn will rank your site higher in their standings.
Moral of the story: think unique, creative, and different for better rankings and traffic to your website.
Embedded Video – How to Knit
You are reading “more” because I wanted to mention that trying to FIND the More/NextPage or QuickTag option was not easy for me to do. However, I was persistent and I finally found them under the “Toggle block inserter” (blue colored with white plus sign) icon on the toolbar.
Apparently, the NextPage QuickTag is located in the Text (HTML) mode of the WordPress Classic Editor (which I am not using). However, I can insert
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